The brief is to design a full set of executive office furniture products which consist of a desk, meeting table, coffee table and cabinets with different dimensions and compositions. The products must be designed with laminated boards and can include metal structure or base. Imbedding technology is preferable in such product, as this is what will be expected by the user. Designing an executive product can be very challenging, as the design must solely focus on comfort, aesthetics and functionality. This equation is to be solved while considering that these products are to be mass produced with the minimal impact on our environment